OUR STORY

Who We Are.

We are game day believers. We grew up living for fall football weekends, counting down to tip-off and reveling in the seventh inning stretch. We believe that being the fan of a team and sharing that passion with others is one of life’s greatest joys. The ups, the downs, the comradery, and especially, the tradition. And we believe the best memories will always start with game day.

Sports and entertainment brands have witnessed unprecedented change over the past decade. Consumption is fragmented, game attendance is in decline, and fan base needs of today are starkly different from previous generations. 

We created REVELXP to reimagine and redefine game day with memory-making experiences that ignite fan passion, drive attendance, and build loyalty for sports and entertainment brands across the world.

OUR BENCH IS DEEP

 Senior Leadership

Ray DeWeese

Chief Executive Officer - REVELxp

Ray DeWeese

Chief Executive Officer - REVELxp

Ray serves as the Chief Executive Officer of Tailgate Guys.  Prior to joining Tailgate Guys, Ray enjoyed a prosperous career with IMG College, now Learfield IMG College.  His tenure started at Ohio State Sports Marketing as the Associate General Manager where he was quickly  promoted to General Manager, Ohio State and then Senior Vice President, Midwest. Ray was ultimately named Executive Vice President, Learfield IMG College where he successfully provided seasoned leadership, experienced management and strategic oversight to 48 multimedia rights (MMR) properties and 200+ team members.

DeWeese was recognized by SportsBusiness Journal in the 2015 “Forty Under 40” class for his accomplishments in leading the largest college multimedia rights property in the country. The Ohio State property saw $28 million in annual revenue under his leadership, with the property achieving 104% of Budget in FY17 and 101% of Budget in FY16.  The growth of the Ohio State property can be directly tied back to DeWeese’s ability to create new platforms and strategically manage categories.

An active community member, DeWeese has served on the St. Catharine Parish Council, St. Stephens Community House Board and Damascus Advisory Committee, among many others, and volunteers his time to coach his kids’ baseball and lacrosse teams. Ray holds a Bachelor of Science degree from Ohio University and a Masters of Education, Sports Management from Baylor University.  He resides in Bexley, Ohio with his wife, Mandy, and their six (6) children.

Tracy White

President - REVELxp

Tracy White

President - REVELxp

Michael Otwell

Co-Founder / Chief Production Officer

Michael Otwell

Co-Founder / Chief Production Officer

As a co-founder of Tailgate Guys, Michael has been the mastermind behind our logistical operations and game-day planning from the beginning. Michael has continually strived to refine and streamline the Tailgate Guys production and has successfully implemented the Tailgate Guys system at each of our locations. Michael, his wife Jenna and two daughters, Lily and Maddie Tate, reside in Auburn.

Brad Sexton

Senior Vice President, Sales - REVELxp

Brad Sexton

Senior Vice President, Sales - REVELxp

Brad brings 15 years of sales and executive level leadership to Tailgate Guys, having most recently served as a Senior Vice President with Learfield IMG College.  In his role at Tailgate Guys, Brad oversees sales, business development and partner relations.  He is based in Greenville, SC and he and his wife, Magee have one child.  When he is not working, Brad is consumed with home improvement projects and Pirates baseball.

Chris Bain

Vice President, North - REVELxp

Chris Bain

Vice President, North - REVELxp

Ron Melnyk

Vice President, Southeast - REVELxp

Ron Melnyk

Vice President, Southeast - REVELxp

Ray DeWeese

Chief Executive Officer - REVELxp

Ray serves as the Chief Executive Officer of Tailgate Guys.  Prior to joining Tailgate Guys, Ray enjoyed a prosperous career with IMG College, now Learfield IMG College.  His tenure started at Ohio State Sports Marketing as the Associate General Manager where he was quickly  promoted to General Manager, Ohio State and then Senior Vice President, Midwest. Ray was ultimately named Executive Vice President, Learfield IMG College where he successfully provided seasoned leadership, experienced management and strategic oversight to 48 multimedia rights (MMR) properties and 200+ team members.

DeWeese was recognized by SportsBusiness Journal in the 2015 “Forty Under 40” class for his accomplishments in leading the largest college multimedia rights property in the country. The Ohio State property saw $28 million in annual revenue under his leadership, with the property achieving 104% of Budget in FY17 and 101% of Budget in FY16.  The growth of the Ohio State property can be directly tied back to DeWeese’s ability to create new platforms and strategically manage categories.

An active community member, DeWeese has served on the St. Catharine Parish Council, St. Stephens Community House Board and Damascus Advisory Committee, among many others, and volunteers his time to coach his kids’ baseball and lacrosse teams. Ray holds a Bachelor of Science degree from Ohio University and a Masters of Education, Sports Management from Baylor University.  He resides in Bexley, Ohio with his wife, Mandy, and their six (6) children.

Tracy White

President - REVELxp

Michael Otwell

Co-Founder / Chief Production Officer

As a co-founder of Tailgate Guys, Michael has been the mastermind behind our logistical operations and game-day planning from the beginning. Michael has continually strived to refine and streamline the Tailgate Guys production and has successfully implemented the Tailgate Guys system at each of our locations. Michael, his wife Jenna and two daughters, Lily and Maddie Tate, reside in Auburn.

Brad Sexton

Senior Vice President, Sales - REVELxp

Brad brings 15 years of sales and executive level leadership to Tailgate Guys, having most recently served as a Senior Vice President with Learfield IMG College.  In his role at Tailgate Guys, Brad oversees sales, business development and partner relations.  He is based in Greenville, SC and he and his wife, Magee have one child.  When he is not working, Brad is consumed with home improvement projects and Pirates baseball.

Chris Bain

Vice President, North - REVELxp

Ron Melnyk

Vice President, Southeast - REVELxp

Courtney Rice

Vice President, Central - REVELxp

Courtney Rice

Vice President, Central - REVELxp

Joe Dellwo

Vice President, Atlantic - REVELxp

Joe Dellwo

Vice President, Atlantic - REVELxp

Eric Darvin

Director, Sales Operations - REVELxp

Eric Darvin

Director, Sales Operations - REVELxp

A Plano, Texas native, Eric has extensive experience in athletic event management. Before joining the Tailgate Guys team, Eric served on the athletic event management team at Auburn University's Athletics Department. Eric's background paired with his natural enthusiasm for customer service has made him an ideal fit with Tailgate Guys. If you think you are a sports guru, try this guy. As Tailgate Guys' "sports almanac,. we dare to try to stump Eric. He and his wife, Morgan both Auburn grads, are happy to return to Alabama to raise their daughters Hadlee & Sadie.

MARY LOUISE KENNEDY

Director, National Events - REVELxp

MARY LOUISE KENNEDY

Director, National Events - REVELxp

When she's not completing a calligraphy order or creating seamless event plans, ML likes to run and spend time with her husband, two daughters, and thier four bird dogs. Born, raised and remaining in Opelika, AL, ML knows the value of close-knit community and Southern hospitality- the perfect combination for our senior project manager in our HQ.

Brent Bonner

Director of Production - REVELxp

Brent Bonner

Director of Production - REVELxp

Courtney Rice

Vice President, Central - REVELxp

Joe Dellwo

Vice President, Atlantic - REVELxp

Eric Darvin

Director, Sales Operations - REVELxp

A Plano, Texas native, Eric has extensive experience in athletic event management. Before joining the Tailgate Guys team, Eric served on the athletic event management team at Auburn University's Athletics Department. Eric's background paired with his natural enthusiasm for customer service has made him an ideal fit with Tailgate Guys. If you think you are a sports guru, try this guy. As Tailgate Guys' "sports almanac,. we dare to try to stump Eric. He and his wife, Morgan both Auburn grads, are happy to return to Alabama to raise their daughters Hadlee & Sadie.

MARY LOUISE KENNEDY

Director, National Events - REVELxp

When she's not completing a calligraphy order or creating seamless event plans, ML likes to run and spend time with her husband, two daughters, and thier four bird dogs. Born, raised and remaining in Opelika, AL, ML knows the value of close-knit community and Southern hospitality- the perfect combination for our senior project manager in our HQ.

Brent Bonner

Director of Production - REVELxp

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